In the end, all business operations can be reduced to three words: people, product and profits. Unless you've got a good team, you can't do much with the other two.
- Lee Iacocca
David Abingdon, CEO The Alchemy Network
Over the last fifteen years David has trained in excess of over 3000 people from all walks of life and from around the world in marketing, sales, and of course; consulting, by using the powerful methods, systems and techniques of the world’s greatest business and marketing consultants and coaches. Directly and indirectly, he's helped thousands of businesses, consultants and entrepreneurs gain enormous success and earn staggering amounts of money.
He’s also personally taken three business ventures from zero to multi-million pound companies – each in less than 12 months.
Someone once said of David: “You have to admit, when someone does it once, it could be luck or an accident. When they do it twice, in succession, well, now that's becoming interesting. But, when against all odds, they do it three times, one after the other, then there can be no doubt that this guy knows something and it's time to sit up and take notice!”
David established himself as a highly successful business consultant in the UK and gained wide recognition in business circles for making one company he consulted with over £35 million in just two and a half years, earning himself £1.27 million in the process. As David developed his consultancy techniques, he recognized that many people are so wrapped up in the technical aspects of their business that they rarely step back and look at the business as a whole.
In his progression to business consulting, David moved through a number of sales, business ownership and marketing management roles. Identifying marketing as the key to business, David says: “No matter what type of company you run, the acquisition of customers is the real business. All businesses are in the sales and marketing business.”
David has also appeared in the BBC's ‘Money Programme’ and BBC News. He has featured in the Guardian, Scotsman, Australian Wealth Creator Magazine, Success Magazine and the Australian Financial Review. He has also provided comment and articles to the Sunday Times, Daily Express and Marketing Magazine. Recently he authored a new breakthrough business book called; 'Out Of The Box Marketing' available through booksellers and Amazon.
He enjoys music, reading, business activities and flying.
